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Search intent,converted at a known CPA.

Search, Performance Max, Shopping, Display and YouTube — built on verified conversion and call tracking, a tight keyword and negative list, and a monthly report that shows cost per acquisition, not clicks.

Get a blueprint in 48 hoursWhat is included
Searchintent keywordsPMax / Shoppingfeeds · assetsYouTube / Displayawareness · retargetLanding pagesspeed · CRO · trackingConversionsforms · calls · salesNegatives & bidsweeklyCPA reportmonthlySuzu Technology · Google Ads Management · sheet 33not to scale
Fig. 33 — Google Ads structureSearch → PMax / Shopping → YouTube / Display → Landing pages
Digital marketing

What we do

Google Ads wastes money in two places: the wrong searches and the wrong landing page. We fix both — search-term hygiene with weekly negatives, and landing pages that load fast and convert — then scale what hits the CPA target.

Conversion and call tracking are configured and verified before launch, so the numbers you see are the numbers that matter.

Included
  • Account setupConversion tracking, call tracking, GA4 linking, consent
  • Campaign buildSearch, PMax, Shopping, Display, YouTube as appropriate
  • Keyword & negative managementWeekly search-term reviews
  • Landing pagesBuilt or optimised for speed and conversion
  • ReportingMonthly CPA, impression share, budget recommendations
How it runs

The engagement, step by step

01

Audit

Accounts, tracking, landing pages and the real cost per lead today.

02

Blueprint

Targets, budget split, creative plan and tracking fixes — agreed before spend.

03

Launch

Campaigns, creatives and landing pages live with verified conversion tracking.

04

Optimise

Weekly optimisation, monthly cost-per-lead report, quarterly strategy review.

Commitments

What we put in writing

Written into the blueprint before work starts. If a number is not here, ask for it — we put it in writing.

TrackingVerified before launch
OptimisationWeekly search-term and bid reviews
ReportingMonthly CPA report with recommendations
Minimum mediaAbout ₹50,000 per month
FAQ

Questions we get asked

Can you fix an account that is already running?
Yes. We audit it first, keep what works, fix tracking and restructure in stages so performance does not drop.
Do you work with e-commerce feeds?
Yes — Merchant Center setup, feed optimisation, Shopping and PMax.
Is Google Ads right for B2B services?
Usually yes for high-intent searches; we test with a small budget first and expand on evidence.
Related

Also under Digital marketing

Meta Ads ManagementFull-funnel Facebook & Instagram — prospecting to retargetingSEO & ContentTechnical SEO, content engines and authority buildingSocial Media ManagementCalendars, community and publishing across platforms

Share your account access or current numbers. We find the leak and write the plan.

Free audit of one account or one site, plan within 48 hours.

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