Free tool · 🔗 UTM link & QR builder
Links that tell youwhere leads came from.
Every offline banner, WhatsApp broadcast and ad set should carry its own UTM. Build it correctly once; GA4 does the rest.
Values are lowercased and spaces become underscores so GA4 does not split one campaign into five.
What it checks
Everything we would look at first on a client call.
Free, no sign-up, no email gate. If the report shows red, the fix is written next to it — and we are one click away if you would rather we did it.
- GA4-clean UTM parameters with presets for Meta, Google Ads, WhatsApp and newsletters
- QR code generated locally, downloadable as PNG
- Copy-ready tracked link
FAQ
Common questions
What should utm_medium be for WhatsApp?
Use medium=chat (or social) and source=whatsapp; keep it consistent across all broadcasts.
Will QR codes work on printed hoardings?
Yes — keep the link short (use a redirect if needed) and test the print at actual size; error-correction level M tolerates minor damage.